I don't just design interfaces — I build products that handle real liquidity, real users, and real market volatility.
My journey into product and finance started in 2018 with financial advisory work—managing client portfolios across India funds, gold, and Asian fixed income bonds through institutions like UOB. I learned early that the best products are forged in the collision between markets and UI. Markets reveal what works. Users demand clarity. That friction became my toolkit.
In 2019, I entered crypto as a student. I never left. By 2021-22, I was at Binance—the world's largest exchange—watching order flow and user behavior at scale. That's where I understood: design at liquidity-scale isn't about aesthetics; it's about trust, latency, and atomic clarity under volatility.
After Binance, I moved into fixed-income products. In 2023, I joined Secured Finance AG as a product designer, building rails for a fixed-income DEX backed by Filecoin. The logic: real finance needs real assets. In 2024, I worked on YieldNest, a staking protocol, where I learned that tokenomic design is product design.
By 2025, I was the solo contributor building BloFin's TxFlow—a live perpetual DEX handling real orders and real margin. This was my education in shipping. I integrated AI-agentic workflows to multiply my output 2-3x, automating research, UX review, and market modeling while I focused on judgment calls and direction.
Geographically, I've lived the pattern: Shanghai internship, Brazil for market research and network-building, and Bangkok as my current base. Three continents. Multiple markets. I don't design in isolation. I design as a user in those markets. That cross-cultural lens is baked into every product I touch.
Featured writing and publications:
Deep in UX/UI design—I've shipped interface-intensive products at scale, from Binance to live perpetual DEXs. I understand pixel-level clarity, interaction design under stress, and how microseconds matter in financial interfaces.
Wide across finance, marketing, sales, and writing—I speak portfolio theory, product-market fit, market mechanics, go-to-market strategy, and how to articulate complexity without jargon. This breadth lets me ask the right questions across domains.
I believe in getting products live and iterating. Every project in my portfolio is live, not a concept. Perfection is the enemy of learning. Market feedback is faster than theory.
I integrated agentic workflows to multiply my output 2–3x as a solo contributor. AI handles execution—research, synthesis, code generation. I handle judgment: strategy, design direction, where to focus.
Three continents. Multiple markets. I design for global users because I've been one. This means no assumption is sacred; every UX decision is tested against the nuance of real geography and real behavior.
Let's talk about your product, market, or idea.